-Don’t
push your book via social media. Do make sure a google search leads them to you (your website/blog/etc) and where to buy your book.
-Don’t over stretch your social media presence. Do a few things and do them well.
-Don’t try to imitate the really big name authors. Do be yourself, work at the level you are, and grow your empire slowly.
-Don’t use a platform just because everyone else is. Do pick the one(s) that is right for you.
-Don’t let your blog/website/etc languish. Do keep it updated.
-Do NOT obsess about your stats.
-How to be an Auhor on the Internet Panel
